Imagine that you could earn commissions on a popular brand-name product just by placing a link on your website or in your email. This technique is what you call affiliate marketing.
OK… So it’s not quite that simple, but it doesn’t have to be much more complicated either.
Learning a few definitions is a good place to start. An advertiser, or merchant, is the company who is selling a product. Another person or company who assists in the promotion of the product and earns a commission for doing so is an affiliate, sometimes also referred to as partner or a publisher. (Who knows, that could be you!) The account management service is in between and this partners the advertisers with the affiliates and keeps track of the commissions and sales as well.
Choosing either a product that you want to sell or an account management service is the first thing you should do if you want to become an affiliate. Even though you will end up with both, the choice of one will help in determining the choice for the other. If you choose the product first, the advertiser will direct you to the account management service that they already work with. If you choose the account management service first, they will provide you with a list of merchants that they do business with.
In order to see if an affiliate program is being offered by your favorite product or company, then go to their website and check the menu bar or the bottom of the screen. Look around and search for the word “affiliate.” Click on that link, read about their program and requirements, and fill out their application. Some companies require specific types of websites to place their links on. They will email you all you need to know to get started.
During the situation when you are unsure what specific product you would like to promote or if you want to promote several, browsing the participating merchants on the account management service’s website is recommended.
Try to stick to products or ideas that you are familiar with and passionate about. It will be much easier to market to your visitors if you can add value to the link you want them to click on. Personal recommendations or stories will get way better results than just a banner or solo text link. Try giving them a reason to “click here.”
Welcome to the world of Affiliate Marketing! A new venture awaits you so good luck!