Your employees may well be writing blogs and blogging about what should be private as well as secret matters matters at your own hard earned business or workplace. These same “trusted ” employees may not even think that they are doing anything wrong or untoward.
Blogs are here , there and everywhere. Their growth in numbers and prevalence to say the least is almost sky-high. Yet who is minding the store .? Are your employees “blogging behind your back” ? about corporate secrets ? Perhaps they are even shielding their identities online through well acceptedGuest Blogging Websites so that their identities can not be easily tracked back to your business and specific employees who are “ratting on you”.
It is easy today to blog . The costs are trivial , if not free of charge. The tools are easy. If you can write on a simple word processor then you can blog . Simple as that.
Employers need to be wary of their employees blogging activities. Current and former employees may use blogs to among other things engage in copyright violations, defamation’s, reprisals or even divulge corporate strategy and trade secrets to competitors.
What should management , employers and supervisor do to prevent such damage and havoc ? What steps and procedures be implemented and firmly in place ?
First and foremost a true environment of openness and honesty should be maintained and at the worst strived for. Nothing begets anger more than suppressed anger. The stiff upper lip does not cut it anymore.
Your company , firm or organization , most likely has extensive policy and procedures manuals already . Do these manuals have procedures , polices and rules when it comes to blogs and online blogging ?
Also, require employees to sign a non-disclosure contract as a standard in employment. And ensure that older employees as well as new hires are required to sign this form. As part of this policy make it clear that release of confidential corporate information is legal grounds for immediate dismissal from the firm and set policies and guidelines that prohibit employees from publishing defamatory blogs about your business, co-workers or clients.
Blogs and blogging are playing an ever increasing role in marketing as well as SEO ( Search Engine Optimization) tactics and procedures in the world of internet sales and marketing. Use blogs as a positive tool in your employee when
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- Blogging Success-Blogging the Easy Way
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- What Appeared Initially The Blogger Or The Blogging Site…
